Bachelor's Degree in Management
A professional training program
The Bachelor in Management program, a three-year post-secondary degree (Bac+3) at Istec, offers students comprehensive professional training that effectively prepares them to meet the challenges of a constantly evolving professional world, notably with the option of completing their third year of studies through a work-study program.
Thanks to their solid foundation in marketing, entrepreneurship, corporate communication, and omnichannel customer relations, students are able to adapt to market demands and contribute effectively to the success of their companies.
The essentials of the Bachelor in Management
3 ans
September / February
B1: 9000€
B2: 9500€
B3: €10,000
• Post-baccalaureate via Parcoursup
• From Bac+1 to Bac+3: via the Istec entrance exam
Initial or work-study options are available from the first year of studies and throughout the entire program.
• B1: Initial or alternating (2 days/3 days or 1 week/2 weeks)
• B2: Initial or alternating (1 week/2 weeks)
• B3: Initial or alternating (1 week/2 weeks)
Subject to availability
One semester of study abroad is possible.
Targeted diploma: Bac+3 – RNCP37974 record
96.76% (year 2024/2025)
Accessible to people with disabilities
Bachelor’s Degree (Bac+3)
Professional certification “Business and Marketing Developer” registered by decision of the Director of France Compétences following the opinion of the Professional Certification Commission on September 1, 2023, for 3 years in the National Directory of Professional Certifications.
RNCP File 37974 – Qualification Level 6; NSF code 100-312; Title awarded by the Ministry of Higher Education, Research and Innovation.
The five skill blocks are accessible through a full or modular program, a VAE (Validation of Acquired Experience) process, or a combination of these methods. Targeted qualification: Bachelor’s degree (Bac+3).
Develop your skills & prepare yourself for the professional world.
Initial or work-study program
(2 days school/3 days company
or 1 week school/2 weeks company)
Initial or work-study program
(1 week at school/2 weeks in a company)
Initial or work-study program (1 week at school/2 weeks in a company)
The opening of specialization departments is contingent upon a minimum enrollment of 15 students.
Why choose a Bachelor's degree in Management?
The Bachelor of Management is a post-secondary program designed for students who wish to acquire a solid foundation in management, business, and marketing, while developing skills directly applicable in the workplace.
Over three years, the program offers a professionalizing approach, focused on practical application, projects, and the realities of the professional world. It allows students to gradually specialize and build an operational profile aligned with the needs of businesses.
Available through alternating work and study, the Bachelor’s degree offers the opportunity to combine academic training with professional experience. Students thus gain autonomy, employability, and can quickly enter the job market after graduation.
Recognized in France and internationally, this program also opens up career opportunities abroad or the possibility of further studies. The Bachelor in Management is therefore a relevant choice for students wishing to enter the workforce quickly while giving themselves opportunities for advancement.
FRANCE COMPETENCES
Skills Blocks
of the program
- Analyze and respond to specifications or a call for tenders
- Conduct market research (quantitative and qualitative)
- Utilize operational marketing tools in B2B and B2C
- Develop sales arguments
- Build and manage a marketing plan
- Choose appropriate financial tools
- Design an omnichannel communication strategy
- Managing a Brand’s Digital Universe
Assessment Methods:
- Continuous Knowledge Assessment
- Market Research
- Developing a Marketing Plan
- Developing a Communication and Sales Strategy
- Producing a Business Plan
Skills:
- Identify customer expectations through marketing research
- Develop a sales action plan
- Master prospecting and sales tools
- Conduct B2B and/or B2C negotiations
- Implement media and social media campaigns
- Build and analyze sales dashboards
- Manage a multimedia website and monitor its performance (analytics)
- Continuous assessment
- Development of a sales action plan
- Sales and negotiation seminars
- Creation and management of a website
Assessment methods:
Skills:
- Implement a recruitment process
- Utilize team management tools
- Evaluate team members
- Deploy appropriate training programs
- Manage a sales team on a daily basis
- Apply the rules of law work
- Mobilize foundational knowledge in sociology and psychology
- Use interpersonal communication in a professional context
- Continuous assessment
- Case studies
- Professional simulations
- Assignments group
Assessment methods:
Skills:
- Analyze accounting and financial documents
- Build dashboards and performance indicators
- Analyze the profitability of a business project
- Assess clients’ financial capacity
- Master the fundamentals of economics and corporate finance
Assessment Methods:
- Continuous Assessment
- Preparation of Accounting Documents within the Framework of an Entrepreneurial Project
- Group Work and Financial Analysis
Skills:
- Develop a business creation or takeover project
- Create a business plan
- Prepare a business plan that complies with the economic and legal framework
- Demonstrate creativity
- Integrate CSR, digital technologies, and new business models
Assessment Methods:
- Continuous Assessment
- Monitoring and Coaching of an Entrepreneurial Project
- Presentation of a Business Creation Project
Access conditions
Admissions
• Year 2: One year of higher education (Baccalaureate + 1) / 60 ECTS credits
• Year 3: Two years of higher education (Baccalaureate + 2) / 120 ECTS credits
• Admission via Parcoursup for high school graduates
• Start dates: September & January
Apply
• CV
• Cover letter
• Diplomas
• Transcripts from the last 2 years
• Individual interview
• Group interview
📍 On campus or via videoconference
Performance indicators - 2024/2025
Pass rate
(Source: internal data / jury - 2025)
Continuation Rate
of studies (Source: Graduate Employment Survey - CGE 2025)
Dropout rate
during training (Source: school data - 2025)
Professional integration rate
(Source: Integration Survey - CGE 2025)